E/R:CRIG Ladies Club Launches 2025 Breast Cancer Awareness Month: “Early Detection Saves Lives”

 

Breast cancer cases in Ghana continue to rise at an alarming rate, affecting not only women but also men, with thousands of new cases reported annually. In response to this growing public health concern, the Cocoa Research Institute (CRIG) Ladies Club has officially launched the 2025 edition of Breast Cancer Awareness Month, under the theme “Early Detection Saves Lives. Get Screened.”


The month-long campaign, running from October 1st to 31st, 2025, is packed with activities aimed at promoting education, early detection, and support for breast cancer patients. These include a mental health and breast cancer seminar, outreach programs focusing on breast screening, a community awareness walk, and the popular “Casual Pink Friday” initiative, where staff and stakeholders dress in pink to symbolize solidarity with survivors and patients.

Speaking at the short but colourful launch ceremony, the Acting  Executive Director of CRIG, Dr. Owusu Domfeh, stressed the importance of continuous awareness creation beyond the October commemoration.


“It is prudent that we don’t wait until October before we advocate on breast cancer. This should always be a topic for discussion,” Dr. Domfeh emphasized.

He highlighted that multiple factors—including lifestyle choices, environmental conditions, natural causes, and even the indirect effects of activities such as illegal mining—contribute to the rising incidence of breast cancer in Ghana. He further urged all stakeholders to join forces to help reduce the burden of the disease.


“We must always create awareness of breast cancer to reduce its effects on people and even prevent it. We must all come together to win this fight against breast cancer,” he added.

The President of the CRIG Ladies Club, Mrs. Irene Baah Asare, also called on members to take the message beyond the walls of the institute, urging them to serve as ambassadors and crusaders of breast cancer awareness in their communities.


She reminded participants that advocacy is not only about organizing programs but also about the small, consistent acts of education and encouragement that can inspire people to seek screening early and save lives.

The launch set the tone for a month of impactful initiatives, reinforcing the message that early detection, coupled with consistent awareness, remains the most effective weapon in the fight against breast cancer in Ghana.


Credit: Nana Kwasi Asare 


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